AIGA Orlando

In Control 2010 Orlando > Web Design Workshop Conference >

Feb. 22nd-23rd > Learn from a diverse array of Web experts to use modern tools and techniques to refine your Web design craft now. Harness creative inspiration to unlock your potential, amplify innovation, and broaden your reach. Immerse yourself in two days of idea exchange with potential business partners who are as forward-thinking as you are.

Learn & Refine Your Skills

The Workshops

HTML5 Workshop

by Christopher Schmitt

TBA


CSS Workshop

by Stephanie Sullivan

CSS, the presentation layer when developing standards-based sites, can be frustrating to people as they transition from tables-based sites or even from the print world. Stephanie will show you how to design in a more fluid and flexible manner for a variety of browser configurations and user agents, including screen readers and the mobile web. She’ll also teach you principles that help you avoid the most common mistakes people make.


jQuery Workshop

by David McFarland

If you're a designer who wants to add interactivity and improve the usability of your site, JavaScript is the answer. This powerful scripting language lets you create dynamic navigation menus, improve the usability of forms, and add stunning visual effects to Web pages. Unfortunately, JavaScript can be intimidating--it's not like HTML or CSS--and many designers don't have time to tackle the steep learning curve required to master JavaScript.

In this session, you'll learn how to use the designer-friendly jQuery JavaScript library to simply and quickly enhance your Web site's presentation. You'll learn the basics of jQuery--from a designer's perspective--and discover how easy it is to add interactive image galleries, improve Web form usability, and quickly style HTML tables.


Adv. HTML+CSS Workshop

by Ethan Marcotte

High-end design. Standards-compliant code. Doesn’t exactly sound like a match made in heaven, does it? We’ll look at high-profile brands, and discuss the intersection of quality code with top-notch art direction. Developers will learn strategies to achieve that extra level of “bulletproofing” in their templates; designers will pick up tips on how to better convey creative requirements to coders. We'll also examine some popular new page layout techniques, to help us plan for the next generation of browsers.


Accessibility Workshop

by Derek Featherstone

This session provides the foundation for designers and developers to understand how we can ensure that we are providing accessible web sites and applications to all of our clients. Attendees will leave with an understanding of techniques and code samples that they can put into practice right away that improve accessibility for all people.

We will introduce a practical approach to identifying and solving accessibility problems allowing designers and developers to assess their own or each others' work and then implement improvements.

We'll examine assistive technology such as screen readers, magnifiers and voice recognition software and take simple accessibility concepts and apply them to more complicated design problems. You'll look at your own work with a new perspective and feel ready to make the sites and apps you design and build more accessible to everyone.


Web Workflow Workshop

by Greg Rewis

During this action-packed session, Greg Rewis will take you through a modern, standards-based web workflow using all Adobe tools. You'll be amazed by some of the great new features in Adobe Photoshop, learn how to leverage Fireworks, put it together with Dreamweaver and add additional interactivity and video using Flash. Whether you're a noob or a hardened pro, there will be lots to learn.


Findability & SEO Workshop

by Shari Thurow

Search engine optimization (SEO) professionals help make content easy to find via the commercial Web search engines. Web site usability professionals help make content easy to find on a web site. The string that binds these two groups together is the scent of information. People utilize information scents to locate and discover the products, services, and information on your web site.

In this interactive session, Shari shows you how to make your web site content findable, usable, profitable, and, yes, rank better in Google.


User Research Workshop

by Jared Spool

If you have thousands of pages of really cool stuff on your site, how do users find what they are looking for? Turns out that the content itself has to pull the user to it. The stronger the pull, the more likely the user will find it.

In this presentation, Jared discusses how to organize your site to pull users to the right place. He'll talk about User Interface Engineering's recent research on how people find information on large web sites. Jared shows you plenty of examples of sites that work well and those that don't.

He'll discuss how the quality of links affects whether users click on them; how longer pages actually help users get where they are going faster; the 3 types of graphics: navigation, content, and decorative and the importance of each; how users follow a scent and four ways your design could be blocking their smell.


Wrap-Up Panel

by available speakers

At the end of each day, we are having a light 30 minute panel Q+A discussion with that day's available speakers. The Wrap-Up Panel is a good opportunity to have more time with speakers and get answers to any last minute questions that you didn't ask earlier during your presentation or new ones that came up after working through another speaker's presentation.

Register before Jan. 13th for a chance to win Adobe CS4 Design Premium Collection

The Sponsors

Our Supporting Partners

AIGA Tampa Bay AIGA Tampa Bay


Our In-Kind Sponsors

New Riders Kirkland Composition and Copyediting O'Reilly


Event Partner: SXSW Interactive


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Download Executive Summary (PDF)

8 REASONS YOU CAN’T AFFORD TO MISS IN CONTROL ORLANDO

  1. In Control 2010 Orlando offers an excellent value. Compared to other conferences, In Control is more affordable and delivers more bang for your buck. Register early and save $100. AIGA members get an additional discount. (Contact your local AIGA Board for more details.)
  2. Longer sessions enable you to delve more deeply into the material and learn more. Workshop focus avoids cursory review of material, a common complaint of other Web design conferences.
  3. You rarely find these speakers in the South. We bring them all together for two content-rich days.
  4. In Control has something for everyone, from master to novice. New Web designers and print designers learn the basics first—HTML and CSS—then progress through advanced topics, including user testing and Web style guides. No Web designer is left behind.
  5. Wrap-up panel at the end of each day features available speakers for follow-up questions and cross-pollination of material from multiple sessions.
  6. Orlando hotels are much more affordable than those in Seattle, Boston, San Francisco and Chicago. Again, this means a greater value and return on investment for you.
  7. In a tight economy, expanding or refining your skill set is crucial. In Control focuses on practical, applicable skills you can use now, rather than vague big picture stuff.
  8. AIGA Orlando is a non-profit professional association for design. A portion of your conference fee goes back into design education, mentoring, and information for the business community and public.

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